Susan McPherson is the cupid of corporate responsibility–inexhaustibly connecting good people with one another so they can do great things. Whether hosting a panel on that status of refugees, writing on the most cutting edge communications strategies for Fast Company, or serving on one of half a dozen boards, she brings infectious enthusiasm and studied strategic thinking. She is also the author of “The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships,” which Seth Godin said is, “Not just a tactical guide to connection, but a heartfelt manifesto about why it mattes.”
Susan is admittedly small, but mighty on a stage–enlightening audiences about the role that storytelling and collaboration plays in pursuit of social change. She is increasingly called on to help the private sector understand how they can meaningfully step in to solve some of the most pressing issues of our time. Within minutes of meeting her, you can feel that you are in the presence of an uncommon generosity so rare and vital for our times.
Susan McPherson is the ultimate authentic connector — and, lucky us, she's finally sharing how she does it. Whether you're a business leader or a movement builder, The Lost Art of Connecting is the book we need to get back to the authentic connections we are craving.
Whether it’s a single issue–equal pay, paid leave, minority inclusion, mental health, criminal justice reform, or the many issues related to climate change–or a suite of issues, be sure to take on something true to your values and commit to bringing about change.
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